How do you capture the knowledge of an expert who can't teach?

Through interviews and on-the-job observation: the instructional designer breaks the task into steps, decisions, and typical mistakes, and the expert only validates. They do not need to write or lecture; the method extracts it for them.

What is the difference between instructional design and course production?

Instructional design decides what is taught and how: objectives, sequence, script, storyboard, and assessment. Production builds it: graphic design, video, interactions, and SCORM or xAPI packaging. You can hire the design alone or the full cycle.

Can you do only the instructional design while my team produces?

Yes. We deliver a script and storyboard detailed enough for your in-house team or vendor to produce without guessing, and we can support production as reviewers.

Which instructional design models do you use?

ADDIE for large or regulated programs, SAM-style iterative cycles when content changes fast, microlearning for shift workers, and scenario-based learning for judgment skills. We choose based on the project.

León, Guanajuato

Instructional design services in León, Guanajuato

Q: What is instructional design?

It is the process of planning a learning experience: defining measurable objectives, ordering the content, designing activities and practice, and building the assessment that verifies the result. It is what separates a course that teaches from a narrated sliofck.

We design the part that decides whether a course teaches or merely informs. For companies, universities, and schools in León: needs analysis, measurable objectives, sequencing, instructional script, storyboard, and assessment — ready for your team or ours to produce.

Instructional designer working on the storyboard of an online course in León

What is instructional design and what does it include in León?

Instructional design is the process that turns a topic into a learning experience: it defines what a person should be able to DO at the end, in what order they learn, which activities they practice with, and how the result is verified. León combines its footwear, tanning, and leather-goods tradition with Guanajuato's automotive cluster, and is one of Geedle's two bases. We work with your experts and deliver the script and storyboard before a single screen is produced. The full service lives in instructional design for virtual courses.

From craft to course: instructional design with experts on the floor

In footwear, tanning, and auto parts, much of the knowledge is tacit: the master knows how to do it but has never explained it in writing. Our instructional designer works at your León plant with those experts — observing, asking, recording — and turns the craft into a learning sequence with objectives, guided practice, and assessment.

Coverage in León and related services

We serve Silao, Irapuato, Celaya, Salamanca, and the Bajío industrial corridor: on site when the project calls for it — capturing content, filming, working sessions with your experts — and remotely for everything else. The three services can be hired together or separately: in León we also offer online course production in León and course content design in León. If you do not have a platform yet, see LMS platforms in León. For instructor-led delivery, see corporate training in León.

What instructional design delivers

Six deliverables your team — or ours — can produce without guessing.

Needs analysis

The gap between what people do today and what they should do, and which part of that gap a course can actually close.

Measurable objectives

Performance objectives written with observable verbs (Bloom's taxonomy), one per lesson: if it cannot be verified, it is not an objective.

Curriculum map

The full sequence by role, level, or subject: what comes first, what depends on what, and how long each part takes.

Instructional script

Content rewritten to teach: explanation, example, practice, and feedback, in your organization's tone.

Storyboard

Screen by screen: what is seen, what is heard, what the learner does, and what happens when they get it right or wrong.

Assessment and rubrics

Items aligned to each objective, cases, and performance rubrics — the evidence that learning happened.

Live demo

Try it: operate an engine manipulator in 360°

A working scenario, built with WebGL, that runs in the browser without installing anything. Look around the cell, learn the pendant and complete the lifting cycle.

Look around the cell in 360° and change viewpoint
Every pendant button explained
Safety interlocks that stop a wrong move
Checklist, cell map and activity log (xAPI-style)

Open full page →

360 scenario of an industrial engine manipulator with hotspots on the pendant buttons

Storyboard

Every simulation starts as a storyboard

Before any 3D we define the target behavior, the decisions that matter and what happens when the participant gets it wrong. That is what makes a simulator teach instead of entertain.

Observable objective per scene
Decision tree with right and wrong paths
Feedback written for each error
Assessment criteria and what gets recorded

Instructional designer working on the storyboard and decision tree of a training simulation

Simulation design

Instructional design for simulations and 360° scenarios

A simulator teaches when it is designed backwards from the behavior you need. These are scenarios we script, storyboard and produce.

Industry
Operations

360° machine scenarios

The real cell in 360°: every button explained, the machine cycle simulated and the operator practicing before touching the equipment.

Safety
Civil protection

Fire extinguisher and evacuation

Aim at the base of the fire, follow the route on the map and reach the assembly point against the clock.

University students in a virtual chemistrand theb performing a titration

Universities
High school

Virtual laboratories

Titrations, circuits or dissections without reagents or risk, as many attempts as the student needs.

Sales
Service

Customer service role-play

A difficult customer, three possible answers and a satisfaction meter that reacts to every decision.

Method

Our instructional design method

Five stages; your experts validate at each one.

Analysis
Interviews with experts and learners, material review, and a profile of who is learning.
Deliverable: assessment
Design
Objectives, curriculum map, teaching strategy, and assessment strategy.
Deliverable: program design
Script and storyboard
Instructional writing and a screen-by-screen storyboard, with interactions and feedback.
Deliverable: script and storyboard
Prototype and validation
A working lesson tested with real users; we adjust before scaling.
Deliverable: validated prototype
Production and measurement
We support production — with your team or ours — and measure results against the objectives.
Deliverable: results report

Which instructional design model fits your project

We are not married to one model: we choose based on the content, the deadline, and who is learning.

	How it works	When it fits
ADDIE	Analysis, design, development, implementation, and evaluation, in sequence with formal deliverables.	Large or regulated programs, or many departments that must sign off.
SAM (iterative)	Short cycles of prototype, test, and adjust.	Fast-changing content or teams already working in agile.
Microlearning	5-to-10-minute lessons with a single objective.	Shift workers, mobile learning, and spaced reinforcement.
Scenarios and storytelling	Cases with characters and decisions with consequences.	Judgment skills: service, leadership, safety, ethics.

Want to see it with your own content?

Send us a manual, a procedure or a sliofck: in the free assessment we show you how it would become a course, with three fixed-price scopes.

Get your free assessment Direct WhatsApp

Analyst comparing learning results against course objectives

Measurement

Objectives verified with data

Good instructional design shows afterwards: in what people do differently. That is why every objective is born with its assessment, and once the course is live we compare results against what it set out to achieve.

Every objective has an item or activity that verifies it
Answers per question to spot misunderstood topics
Before and after: what changed in performance
Improvement recommendations per lesson

Instructional design for companies, universities, and schools

The context changes, not the rigor: clear objectives and aligned assessment, for an operator or for a graduate student.

Professor and training manager reviewing the design of an online course

Private companies

Programs by role and department, with performance criteria the business recognizes.

Human Resources
Operations
Finance
Sales
Customer service
Quality
Health and safety
Compliance and legal
IT
Logistics and procurement
Leadership

Universities and schools

Online subjects and programs designed alongside faculty and aligned to the educational model.

Undergraduate
Graduate
High school
K-8
Continuing education
Diploma programs
Faculty development

Instructional design in other cities

The same team, with the approach each local industry needs.

FAQ

Frequently asked questions about instructional design in León

Shall we design your next course in León?

Tell us what you need your people to be able to do. In the free assessment we'll tell you what a course can solve and how we would design it.

Get your free assessment Direct WhatsApp

Instructional design services in León, Guanajuato

What is instructional design and what does it include in León?

From craft to course: instructional design with experts on the floor

Coverage in León and related services

What instructional design delivers

Needs analysis

Measurable objectives

Curriculum map

Instructional script

Storyboard

Assessment and rubrics

Try it: operate an engine manipulator in 360°

Every simulation starts as a storyboard

Instructional design for simulations and 360° scenarios

360° machine scenarios

Fire extinguisher and evacuation

Virtual laboratories

Customer service role-play

Our instructional design method

Analysis

Design

Script and storyboard

Prototype and validation

Production and measurement

Which instructional design model fits your project

Want to see it with your own content?

Objectives verified with data

Instructional design for companies, universities, and schools

Private companies

Universities and schools

Instructional design in other cities

Frequently asked questions about instructional design in León

Shall we design your next course in León?